Massachusetts Cemetery Association is an educational association of cemeterians and suppliers. The organization approached GraVoc’s team about a website redesign to enhance the UI/UX and streamline navigation. Using WordPress, our team developed a modern website design with vibrant visuals for Massachusetts Cemetery Association. The new user-friendly website interface makes it easier for prospective and existing members to discover and engage with the association’s resources.
The responsive and mobile-friendly website design delivers an optimized user experience across devices. The design is clean and simple, backed by the easy-to-use WordPress CMS, which gives the Massachusetts Cemetery Association team the flexibility to update and refresh the website’s content on their own.
Further, the redesigned Massachusetts Cemetery Association website opens with a big image banner. The image features a muted overlay that communicates a calm, trustworthy look and feel. Subtle shades of green draw attention to call-to-action buttons that encourage users to become members or suppliers. As site visitors scroll through the homepage, they can also learn about the association’s objectives or access the custom contact form.
Through the website’s logical menu, site visitors can seamlessly navigate to the ‘Become a Member’ webpage to learn more about the association’s memberships and benefits. This visually engaging page includes vibrant images and easy-to-browse content blocks. Here, site visitors can also download the association’s supplier and cemetery membership application forms.
Our team also designed an ‘About’ section with helpful resources for members, including updates on legislative and consumer affairs as well as cemetery reference information. This section also features a vibrant ‘About Us’ webpage that provides Massachusetts Cemetery Association with a space to engage site visitors with its story and purpose. The ‘About’ section further includes webpages with the contact information of the association’s directors as well as the supplier directory.
The ’Directors’ webpage is neatly organized and allows site visitors to directly email a member of the association’s team.
Similarly, the ‘Supplier Directory’ houses information in a browsable tabular layout, which makes it easier for cemetery members to explore and find contact details of Massachusetts Cemetery Association suppliers.
Besides the ‘About’ and membership webpages, our team also created content areas for Massachusetts Cemetery Association to share news and event updates as well as publish job opportunities.
Our team is thrilled with the final design of the new Massachusetts Cemetery Association! The website is a great, user-friendly resource for anyone that wants to learn more about the association’s purpose and memberships. Further, the website is easy to navigate, with streamlined content areas that make information easily available to site visitors. In addition to website design, our team also assisted the association with cloud hosting and SSL certification. We look forward to working with the Massachusetts Cemetery Association on future creative projects!
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