Going the Distance – launched by Fernando Braz – is a series of coaching programs for runners and athletes. The company approached our web development team to redesign its outdated and text-heavy website to deliver a more engaging user experience. Our goal was to declutter the website and present the company’s program information through a more browsable and visually appealing design. Our team built the website on WordPress CMS to ensure fast and frictionless performance. The website is also fully responsive and mobile-friendly.
To enhance the UI/UX, our team developed dedicated program webpages with a more modern and usable design. Our team kept the layout for each program webpage simple and easy to navigate. Every program webpage includes FAQs housed in expandable content blocks and custom registration forms that site visitors can use to sign up and pay for a program. With the new design, users enjoy a more frictionless browsing experience. Through each individual webpage, they can seamlessly find content on a program, register, and make a payment without having to navigate to multiple webpages.
Our team is thrilled with the professional look and feel of the redesigned Going the Distance website! The new website does a much better job of showcasing the company’s programs and providing an intuitive user experience. Using custom WordPress CMS modules that we implemented for them, the Going the Distance team can now update the website on their own. Today, we continue to support the company with our cloud-based WordPress Hosting Plan. Our team looks forward to working with Going the Distance on future creative projects!
looking for website services?
Our team has the designers and developers on hand to help bring your website to life. Check out our website services webpage to see more of our work or contact us today to get started on your next website project!
Related articles
How to Make Your eCommerce Store Stand Out
In this blog post, we explore 12 must-have eCommerce website design features to make your online store stand out from the crowd.
Reimagining the Burns Landscape & Snow Management Website
Check out the redesigned Burns Landscape and Snow Management website! Our team optimized the website’s user experience and search visibility.
What is WooCommerce? Your Guide to the WordPress eCommerce Platform
What is WooCommerce? A complete guide to the eCommerce plugin for WordPress, including benefits, extensions, and hosting solutions.