Digital Marketing Category

Measuring ROI

Measuring ROI

Are you in charge of your brands social media? If so it is imperative that you measure your Return on Investment. From measuring customer satisfaction to establishing brand loyalty, ROI should be the driving force of all your campaigns.

read more
Confused by Libraries in Final Cut Pro X 10.1? We can help.

Confused by Libraries in Final Cut Pro X 10.1? We can help.

Apple’s flagship video production software Final Cut Pro has experienced some drastic changes over the past few years. Since then, Apple has been implementing new updates in the software to try and fulfill the lack of features that has upset many users. On December 19, 2013, Apple released a notable update to FCPX — version 10.1 introduced a revamped media management system known as “Libraries”.

read more
Your Holiday Digital Detox Guide

Your Holiday Digital Detox Guide

The holidays are traditionally a time for setting aside the stresses of the year, and enjoying the simple pleasures of family and friends. However, with the constant contact today’s technology brings directly to our fingertips, that’s much easier said than done. This holiday season, try stepping away from your devices for a few days. Check out these five ‘Digital Detox Plans’ to help you disconnect the phone, and reconnect with your loved ones.

read more

Infographic: Digital Storage Evolution

By now, you’re probably fairly familiar with the concept of the cloud – networked online storage. If you’ve been in business for a while, it’s also likely that you remember older methods of digital storage evolution, such as CD-Rs or floppy discs. But have you ever...

read more

New gear – now what?

Last month, we posted some recommendations for holiday gifts and gadgets, and chances are you or someone you know received the latest and greatest technology in the past few weeks. Now it’s just a matter of setting it up correctly and using it to its fullest potential – no problem, right?

read more