In today’s world, relationships between retailer and consumer have grown more complex. Consumers have easy access to reviews and can easily share opinions and experiences via the Internet. Retailers need to make sure that their entire shopping experience is seamless for their customers. Keeping your brand identity consistent and seamless takes a powerful, yet user-friendly system that can handle all of your unique business needs. Microsoft Dynamics for Retail is a one-stop-shop for retailers who are looking to keep their business consistent and connected.  Whether shopping through traditional stores, catalogs or online, Microsoft Dynamics for Retail is a single integrated software for driving a compelling customer experience. Below we have outlined the core features of what Microsoft Dynamics for Retail has to offer.

Point of Sales

Microsoft Dynamics for Retail provides the right information at the right time for associates to better guide their customers based on purchase patterns. 

  • Transaction, Gift, Loyalty Processing
  • Cash and drawer management
  • Customer data capture, Purchase History, Wishlist, Recommendations
  • Inventory Receipt, Reporting, Stock Counts
  • Clientelling


From start to finish you can plan, execute and analysis campaigns. Engage customers with personalized, multichannel campaigns.

  • Content & Spend Management
  • Execution Planning
  • Campaign Nurturing and Automation
  • Media Buying and Planning

Store Operations

Track inventory, maintain account receivables and keep customers coming back with customer loyalty. Microsoft Dynamics for Retail can help save time by maintaining labor records, track layaways, track work orders, back orders and more:

  • Statements and cash reconciliation
  • POS Profile & UI Management
  • Loyalty Execution and Program Management
  • Pricing, Promotions and Offer Management
  • Store configuration and Assortment Management


Provide accurate and timely information based on search-based technology with Microsoft Dynamics for Retail. This will take your eCommerce strategy to the next level with a fully integrated online storefront.

  • Web Content Management and Site Development
  • Destination based taxation
  • Reserve and collect
  • Dynamic Refiners and Recommendations
  • Real-time Inventory Updates and Catalogue Management
  •  Shopping Cart, Payments


We have just scraped the surface of the capabilities and functionality of what Microsoft Dynamics is capable of. Microsoft Dynamics for Retail was designed to address scenarios that drive retailing today, while still making it possible to innovate and be ready for the future. Unlike retail software built to solve the problems of the past, Dynamics for Retail is a modern, unified technology offering that reduces complexity for retailers. If you are considering Microsoft Dynamics for Retail, trust a certified partner like GraVoc to help you with your implementation.

Not sure if Microsoft Dynamics for Retail is best for your business? Let's talk

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